Kenneth Cole New York introduced a new holiday collection that features automatic, transparent, and touch screen styles. The price range is extremely reasonable and of course will make great gifts. The transparent collection stood out to me (picture below) because it has a great stainless steel polish with a 44mm see-thru face. It's a modern update to a classic style that's definitely conversational piece.
The second watch (picture below) is a little more professional with an edge. It features a stainless steel black and rose gold plated round case, black croco grain leather straps, and a chronograph with date display black. If you're more on the classic side this is right up your ally. Shop the full Kenneth Cole Time collection here.